For those of you who have been following the Stars Are Insane discography here comes the curve ball. However in a way it really shouldn't be as hints of pop have been sprinkled all throughout the discography but perhaps never as overt as it appears on "Pop Industry". The story behind the eighth full length album from Stars Are Insane has origins in a completely different project of mine, Dude Japan, but to be exact the ashes of that project. In 2012 as Dude Japan broke up I found myself writing pop songs and not having a band at the time it started to make perfect sense to me to use that as a spring board for a new Stars Are Insane album. For me "Pop Industry" is a tribute to the lo fi indie pop/rock that I grew up with in the 90s such as Further, Guided By Voices, Eric's Trip, Sebadoh, etc. as it focuses on meshing together immediate pop sounds with field recordings. While "Pop Industry" may come off as a drastic stylistic shift from the more shoegaze/ambient motifs that have been explored on current Stars Are Insane releases it becomes more of just an extrapolation of an influence that has always been present in the project. Employed to document these sounds were an array of hand held recorders, boomboxes, 4 track, laptop, cell phone, etc. "Pop Industry" is limited to an edition of 50 home dubbed cassettes, with full color, numbered card stock j-cards and hand stamped/painted labels.